SSL is included free with your website design service by Merlin’s Web, encryption is essential to keeping your visitors safe from the prying eyes of hackers.
Increase conversions
Research has shown that up to 75% of potential customers abandon a retail website due to security concerns, so a recognised, industry-standard SSL certificate will help increase your conversion rates and build up your reputation with customers as they know they can submit personal information and debit cards safely free from the prying eyes of hackers.
Enhanced reputation
A visibly secured website helps you enhance your reputation and guard against possible attacks and fraud. Increased reputation with the search engines too, Google and Bing now favour sites with https over those without, meaning if you want a first page rank in the search engines then you are going to need a certificate as part of your SEO ranking.
Store information securely
Website SSL encryption certificates are not just exclusive to e-commerce websites. If your site requires a login for protected information or a contact form, make it secure with Secure Sockets Layer technology. An Encryption certificate prevents data being intercepted when it is being accessed by authorised users and keeps it free from the prying eyes of online criminals who are looking to steal this data when being communicated between the user and the website.
Business Validation
The SSL certificate verifies you are who you claim to be and that customers can complete a transaction with confidence. Validation is done through domain control access and as you will have provided your name and address to us when purchasing your domain, validation is a quick and simple process and you won’t need to do anything as we will take care of all that for you as part of your managed hosting service.
**Please note, the free SSL only works with domains on our systems, if you already own a UK domain you can transfer it to us for free.**